Post by account_disabled on Feb 12, 2024 8:00:30 GMT
The of the secrets to its success was due to the quality including clarity of the instructions that each box came with to help kids build a particular model. If you remember your childhood both the Lego and the bricks had a specific model per box with the blocks to build it although I remember building whatever I wanted The instructions were clear precise colorful and practically selfexplanatory. and so poorly in the United States The American kids broke the box to open it quickly barely looked at the instructions if they looked at them.
Ad dove into building what they had in mind and not what the model proposed. Once finished they would take it apart and start building a new one and so on. A box of Lego could last a lifetime Just like mine if I didnt give it away I would have passed it on to my children. The German children followed the instructions to the letter separated the pieces by color put together the model which came out Canada Email List just like the one in the box proudly showed it to their mother who even more proud applauded the achievement and placed it on a shelf. Now they needed another box to continue playing.
How is this difference in behavior explained According to Rapaille the Lego company unknowingly hit the nail on the head with the cultural code for Germany ORDER . Over the generations Germans perfected bureaucracy in an effort to keep at bay the chaos that came wave after wave. This made an early imprint on the Germans. And it is that imprint that drives those kids to carefully read the instructions and it is that same imprint that prevents them from destroying what they have just built to make something new. Legos colorful and clear instructions hit the German code in ways that earned repeat sales.
Ad dove into building what they had in mind and not what the model proposed. Once finished they would take it apart and start building a new one and so on. A box of Lego could last a lifetime Just like mine if I didnt give it away I would have passed it on to my children. The German children followed the instructions to the letter separated the pieces by color put together the model which came out Canada Email List just like the one in the box proudly showed it to their mother who even more proud applauded the achievement and placed it on a shelf. Now they needed another box to continue playing.
How is this difference in behavior explained According to Rapaille the Lego company unknowingly hit the nail on the head with the cultural code for Germany ORDER . Over the generations Germans perfected bureaucracy in an effort to keep at bay the chaos that came wave after wave. This made an early imprint on the Germans. And it is that imprint that drives those kids to carefully read the instructions and it is that same imprint that prevents them from destroying what they have just built to make something new. Legos colorful and clear instructions hit the German code in ways that earned repeat sales.
